SIAR Idea Testing and Gathering
Do you consider launching a new product and want to know whether it would be accepted by customers?
SIAR offers a range of services aimed at minimization of risks related to launch of new products, such as:
- Product tests
- Concept tests
- Package tests
- Usage tests
- Taste tests
- Shelf tests
- Pricing research
- SIAR Market Simulation Tool: a management tool to support developing and adjusting holistic pricing strategies. The tool calculates optimal prices for different products within a portfolio. Output includes:
- Market simulator which provides optimal prices across products, segments
- Market shares, turnover and profit curves
- What-if scenarios (simulation of changes in prices, dealer margins, exchange rates, etc.)
- SIAR Creative Connection: a set of tools and techniques to be applied in the early and crucial stage of idea, product or concept development
- Tailor-made tests
For any questions/requests, please feel free to contact: office@siar.az